Nowadays, tourism in secondary cities often focuses on only a few major landmarks, causing local narratives and everyday life along the journey to be overlooked. The Aeaw Rong Aeaw Roy project introduces cycling-based tourism in Mueang Lamphun District to slow down the pace of travel and encourage closer engagement with the surroundings. Through cycling and journaling, each journey becomes a personal record of experience and emotion “Travel to feel, journal to remember.”